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Date: 3rd October 2024
Time: 9:30AM - 12:30PM (UK)
Location: Online
Cost: £99 +VAT per person (members) / £195 +VAT per person (non members)

Lead Generation Strategies in Marketing 

This course is specifically designed to provide an in-depth understanding of lead generation in the context of modern marketing. It aims to equip marketing professionals, sales executives, and business owners with the knowledge and skills necessary to design, implement, and manage effective lead generation campaigns.

This half-day training course covers a range of topics, from the fundamentals of lead generation to advanced digital marketing techniques and analytics. 

  • Understanding lead generation
  • Identifying and targeting your audience
  • Lead generation channels and tactics
  • Creating compelling content for lead generation
  • Optimising websites for lead conversion
  • Using paid advertising for lead generation
  • Lead generation through email marketing
  • Lead scoring and qualification
  • Tracking and analysing lead generation efforts
  • Ethical and legal considerations in lead generation

Learning Outcomes:

Participants will gain a thorough understanding of various lead generation strategies and how to implement them effectively. You will learn how to create engaging content, optimise digital marketing campaigns, and use analytics to measure and improve your lead generation efforts. Complete this course and take away effective approaches to generating high-quality leads that significantly impact business growth and propagate success.

Please use the booking form below, alternatively get in touch by emailing eventsandtraining@automate-uk.com or contacting the Events & Training team on 020 8773 5523

Book your place(s) below

Your first name and surname
Your email address

An invoice will be generated on receipt of your booking. Please note that you can pay via credit card using the pay now link at the bottom of the invoice