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Bridging the skills gap by empowering people.

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Date: 21 January 2025
Time: 9:30AM - 13:30PM (UK)
Location: Online
Cost: £125 +VAT Members / £250 +VAT Non Members

Mastering Email Marketing and Marketing Automation

This course explores the specifics of Email Marketing and Marketing Automation, popular digital media tools for businesses used to increase consumer acquisition and improve retention. 

If you are a marketing professional or business owner looking to find ways to conserve precious resources, including time, sign up today.  This course will show you how to enhance your marketing strategy through effective email campaigns and automation techniques which can save both time and money.

The course covers a wide range of topics, from the basics of crafting compelling emails to advanced strategies in marketing automation.

What we will cover:

  • Introduction to Email Marketing
  • Crafting effective Email Campaigns
  • Segmentation and Personalisation
  • Email Marketing Best Practices
  • Introduction to Marketing Automation
  • Implementing Marketing Automation
  • Integrating Email with overall Marketing Strategy
  • Analytics and Measuring Success
  • Advanced Techniques and Trends in Email Marketing and Automation

Learning Outcomes:

Participants will gain a comprehensive understanding of how to create, manage, and optimise email marketing communications and implement a structured marketing automation strategy. You will be equipped with the skills to use email as a powerful tool, engaging with your customers with the right message at the right time.

Please use the booking form below, alternatively get in touch by emailing eventsandtraining@automate-uk.com or contacting the Events & Training team on 020 8773 5523

Book your place(s) below

Your first name and surname
Your email address

An invoice will be generated on receipt of your booking. Please note that you can pay via credit card using the pay now link at the bottom of the invoice